Beeline NowMay 24, 20223 minTactical Marketing: NewsjackingCoined by David Meerman Scott in 2011, this combo of “news” and “hijacking” made its way to the Oxford Dictionary and became a buzzword...
Lisanne TumangNov 12, 20214 minScarcity in Marketing: Why it works and how to leverage itDid you ever quickly add an item to your cart when you saw that there were only “2 Stocks Left” or that the promo was only valid “Until...