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Beeline Now
May 24, 20223 min read
Tactical Marketing: Newsjacking
Coined by David Meerman Scott in 2011, this combo of “news” and “hijacking” made its way to the Oxford Dictionary and became a buzzword...


Lisanne Tumang
Nov 12, 20214 min read
Scarcity in Marketing: Why it works and how to leverage it
Did you ever quickly add an item to your cart when you saw that there were only “2 Stocks Left” or that the promo was only valid “Until...
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