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Marketing Fundamentals Workshop

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online         4 hours

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For startups, rebranding orgs, and marketing teams building from scratch.

Learn how to craft a strong value proposition, align your brand messaging, and map your customer journey, so your marketing works across every channel and team.

Who Should Join

  • Startup founders and brand leads

  • Product marketers and CX teams

  • Sales and marketing teams needing alignment

  

What You'll Gain

  • A clear, differentiated value proposition

  • Aligned brand voice, tone, and messaging

  • A mapped customer journey

  • A working brand guide for sales and marketing use

  • A high-level 6-month marketing plan

Optional Add-on: Sales & Marketing Alignment Session

  • Define shared goals, MQL/SQL criteria, and improve handoffs.

Brand Identity & Corporate Messaging Workshop 

laptop

online         4 hours

hourglass

Define what your brand says and how it says it. From visual design to tone of voice, this workshop helps create cohesive, credible branding for scale. 

Who Should Join

  • Marketing and brand teams

  • Founders and startup teams

  • Agencies or teams launching a rebrand

  

What You'll Gain

  • A clear brand voice, tone, and messaging pillars

  • A unified visual identity and design system

  • A brand book and guidelines for internal and external use

Final Output

  • Corporate visual identity 

  • Brand book/guidelines 

  • Branding applications 

  

Prerequisites

  • If rebranding: bring existing materials. For new brands: audience/market insights are useful.

What People Say

Very informative and lively session. The trainers were great. They tried to simplify the topics and the exercises were helpful. They were also generous with checking our exercises and gave their insights during the review.
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Beeline Now Consulting Services, Inc.
UB 111 Paseo de Roxas St. Legaspi Village
1229 Makati City, Philippines

© 2025 Beeline Now Consulting Services Inc. 

Beeline Now Consulting Services, Inc.
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