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Beeline Workshops
Strengthen your company's marketing
foundations with our
customized workshops!
Marketing Fundamentals Workshop

online 4 hours

For startups, rebranding orgs, and marketing teams building from scratch.
Learn how to craft a strong value proposition, align your brand messaging, and map your customer journey, so your marketing works across every channel and team.

Who Should Join
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Startup founders and brand leads
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Product marketers and CX teams
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Sales and marketing teams needing alignment
What You'll Gain
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A clear, differentiated value proposition
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Aligned brand voice, tone, and messaging
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A mapped customer journey
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A working brand guide for sales and marketing use
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A high-level 6-month marketing plan


Optional Add-on: Sales & Marketing Alignment Session
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Define shared goals, MQL/SQL criteria, and improve handoffs.
Brand Identity & Corporate Messaging Workshop

online 4 hours

Define what your brand says and how it says it. From visual design to tone of voice, this workshop helps create cohesive, credible branding for scale.





Who Should Join
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Marketing and brand teams
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Founders and startup teams
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Agencies or teams launching a rebrand
What You'll Gain
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A clear brand voice, tone, and messaging pillars
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A unified visual identity and design system
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A brand book and guidelines for internal and external use
Final Output
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Corporate visual identity
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Brand book/guidelines
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Branding applications
Prerequisites
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If rebranding: bring existing materials. For new brands: audience/market insights are useful.